The ideal candidate is responsible for making sure branding is consistent with advertising and campaigns. They must work to see that the Advantage Health Africa is recognizable, up-to-date and exciting to the clients.

The role of the brand manager includes but not limited to: 

• Develop an articulate brand strategy for Advantage Health Africa and all its subsidiaries and projects.
• Manage stakeholder perception and market interfaces on all media platforms, including but not limited to social media and traditional media
• Carry out market research in order to keep up to date with customer trends, as well as trying to predict future trends 
• Initiate and manage relevant marketing campaigns to ensure that products and services meet customers’ expectations and to build the credibility of Advantage Health Africa (AHA) brands 
• Analyze the success of all marketing campaigns and create appropriate reports 
• Supervise internal and external professionals engaged in advertising, product design and other forms of marketing to maintain consistency in branding 
• Oversee, plan and, where needed, develop content, style and layout of AHA websites and portals
• Carryout other instructions that are given by CEO of AHA, Advantage Pharmaceuticals Limited and Director Central Services, as relates to the brand of AHA 

SKILLS/TRAITS 

• Team Player 
• Imaginative, creative and exposed to best practices in brand development 
• Attention to details and standards  
• An understanding of market trends and the ability to respond to clients’ wishes 
• Ability to manage and allocate budget 
• Strong and effective verbal communication 

EDUCATIONAL QUALIFICATION 

• Must be a graduate of a reputable tertiary institution  

EXPERIENCE 

• Should have at least three years  or more years of experience in a similar job role 
• Startup experience is relevant, while corporate exposure is essential 
• Leading or supporting leadership of a function responsible for brand development of a well-recognized venture in any part of Africa